What is YouShine?

YouShine Events & Consulting partners with local community based organizations to curate unique experiences for local entrepreneurs, to build community and connect with new and existing customers. 

Why the name? It's YOU that make things SHINE. That's what makes us different, we don't dictate how people's events should run, we collaborate to help their ideas SHINE.


I firmly believe the best way to build bridges is to bring 100% of your authentic self to the table, everyone deserves a seat.  Community organizations provide the space, and we bring the people.

Meet Najeema Iman,
The people collector and connector


Who is Najeema Iman?

Gathering people has been a passion of Najeema for years. From Karaoke nights to brunches, Youshine came out of a progression of passion. In March of 2021 Najeema graduated from Lansing Economic Area Partnership  "One and all Program”. In April of 2021 Najeema started Youshine Events and Consulting LLC. 


Najeema co-created the group BPLM (Black People Lansing Michigan) with Tiffany Norde which consist of 650+ black entrepreneurs and Lansing community members. She also acted as the primary Event Coordinator for the Block Market, where she helped organize 6 minority focused socially responsible pop-up markets in Downtown Lansing. 

She is your people collector and connector.